Where Strategy Meets Storytelling.

We are Salient PR.

A small team of public relations professionals and freelancers.

Downtown Austin, Texas, home of Salient PR, a public relations firm serving B2B tech brands.

Proudly Based in Austin, TX

Our Story


Home office of Salient PR, an Austin-based public relations agency for B2B tech companies.
Team collaborating at Salient PR, a public relations firm in Austin, Texas.
Tech PR agency in Austin Texas

Our Founder built Salient PR to fix the deep dysfunction he witnessed within agencies during his career. The years that he spent navigating startups and supervising numerous PR agencies revealed a recurring cycle of unfulfilled promises and repetitive disappointment. It seemed that every six months, a new dawn would herald a new agency promising to rectify past mistakes, but history would inevitably repeat itself.

Transitioning to a role on the agency side offered him a valuable vantage point - an opportunity to witness the functioning of an agency from within. Despite being surrounded by dedicated professionals, it was evident that many were overextended, lacking the necessary support and experience to perform effectively. This wasn't an isolated issue of that agency - it was symptomatic of the industry at large.

Thus, the motivation behind Salient PR was clear; our company would eschew the status quo, avoiding the replication of this flawed system. The vision was not to become an unwieldy 500-person monolith in the PR landscape, but to concentrate on a select clientele, delivering unrivaled, bespoke service.

Meet the A-Team

  • Technology PR Firm Founder

    Justin Mauldin

    CEO

  • The Best Tech Public Relations Agency

    Daisy Mauldin

    Talent

  • The Best Tech PR Agency Team

    Lindsey Ranger

    Operations

  • A.I. PR Agency Team Photo

    Leslie Delgadillo

    Admin

Services

Product Launches

We build buzz for your new product or service. No matter how outstanding your solution may be, if it remains unknown, it might as well not exist.

Product launch PR services illustration from Austin PR firm Salient PR

Data-Driven PR

We collaborate on proprietary data to assist in creating compelling data reports and infographics. Turn your data into stories that drive conversation.

Data-driven PR services icon from Austin PR firm Salient PR

Funding Announcements

We help companies define their funding story, tell it to the right people, and drive earned media coverage in tech, business, and trade outlets.

Funding announcement PR services from Austin PR firm Salient PR

Awards & Events

We pinpoint the most influential awards and speaking opportunities that yield the greatest outcomes and navigate you towards participation.

Awards and speaking opportunities services from Austin PR firm Salient PR

Thought Leadership

We partner to increase executive visibility within your target market, strengthen your reputation, and build customer trust with compelling bylines.

Thought leadership services from Austin public relations firm Salient PR

Media Relations

We leverage our experience and extensive media network to build your relationships with key influencers and writers in your space.

Media relations services from Austin PR firm Salient PR