Crypto & Web3 PR Success Stories: Redefining the Narrative.
Blockchain PR Spotlight: Kadena
As the leading crypto & web3 PR agency, Salient PR has been instrumental in amplifying Kadena’s role as a trailblazer in blockchain technology. Through impactful media placements in Fortune, Forbes, CoinDesk, and more, we’ve elevated Kadena’s visibility as the only scalable layer-1 PoW blockchain.
Our targeted campaigns have showcased Kadena’s groundbreaking scalability, innovative smart contract language Pact, and their vision for true blockchain mass adoption. By highlighting their infrastructure-grade performance and leadership in decentralized solutions, we’ve positioned Kadena as a trusted partner for blockchain innovators worldwide.
Leveraging our deep industry expertise and media relationships, Salient PR has driven awareness and adoption of Kadena’s platform, cementing their reputation as a leader in blockchain scalability and innovation.
Kadena is revolutionizing the blockchain landscape as the only scalable Layer 1 Proof of Work (PoW) network. Engineered to deliver unparalleled performance, Kadena combines cutting-edge scalability, unparalleled security, and low-cost transactions to empower both developers and businesses.
Founded by Stuart Popejoy and William Martino, two trailblazers who built JP Morgan’s first blockchain and led the SEC’s Crypto Committee, Kadena has quickly risen as a leader in the decentralized technology space. The platform’s innovative features, including its smart contract language Pact, are designed to provide developers with unmatched flexibility, transparency, and security.
With a mission to unlock blockchain’s potential for mass adoption, Kadena’s hybrid public and private architecture powers use cases spanning DeFi, enterprise solutions, and real-world applications. From robust developer tools to partnerships with industry giants, Kadena is setting a new standard for what blockchain can achieve. Trusted by pioneers and innovators, Kadena is not just building the future—it’s leading it.
Web3 PR Spotlight: Superlayer
Salient PR has been pivotal in showcasing SuperLayer’s innovative work in driving Web3 adoption. From strategic investments to pioneering platforms like social tokens and NFT marketplaces, SuperLayer is reshaping how blockchain technology connects people and industries.
Through targeted media campaigns, we’ve secured high-impact coverage in Business Insider, CoinDesk, Cointelegraph, and Fast Company. These features have amplified SuperLayer’s partnerships with Solana and Forte, and spotlighted their ability to foster real-world apps for decentralized technologies.
By crafting compelling narratives and leveraging our media relationships, Salient PR has positioned SuperLayer as a leader in empowering the next generation of blockchain entrepreneurs. Together, we’ve enhanced visibility, built trust, and cemented their role at the forefront of Web3 innovation.
SuperLayer is redefining what’s possible in Web3 by turning visionary ideas into transformative businesses. With unmatched expertise and a hands-on approach, SuperLayer empowers founders to create decentralized applications that resonate with real users and deliver tangible value.
Founded by industry leaders Kevin Chou and Mahesh Vellanki, SuperLayer is setting the standard for what a venture studio can achieve in blockchain innovation. Its ecosystem fosters collaboration, combining the precision of proven execution with the creativity required to push boundaries.
From powering projects like Rally to mentoring entrepreneurs at the forefront of Web3, SuperLayer’s impact extends beyond tokenization and consumer adoption—it’s driving the evolution of blockchain into a seamless part of everyday life.
Crypto PR Spotlight: TrustToken
As a trusted partner to TrustToken, we have played a vital role in amplifying their mission to revolutionize DeFi with innovative stablecoins and financial solutions. Through strategic media outreach, we’ve secured impactful placements in top-tier outlets like The Wall Street Journal, Forbes, TechCrunch, and CoinDesk, positioning TrustToken as a leader in the defi space.
Our campaigns have showcased the unique transparency and security of TrueUSD, emphasizing its third-party attestation model and role in reshaping global financial systems. We’ve highlighted milestones like multi-million-dollar funding rounds, stablecoin adoption across major platforms like Binance, and key leadership hires from Coinbase.
By leveraging compelling storytelling and deep industry expertise, Salient PR has helped TrustToken build trust, visibility, and engagement within the rapidly evolving DeFi ecosystem. Together, we’ve advanced their vision of creating a more accessible, transparent, and efficient global financial system.
TrustToken is revolutionizing global finance by creating seamless bridges between traditional banking systems and blockchain innovation. The company’s flagship product, TrueUSD (TUSD), is the first fully collateralized and independently verified USD-backed stablecoin, setting the gold standard for stability and transparency in cryptocurrency.
With a focus on trust, accountability, and accessibility, TrustToken’s platform provides unparalleled confidence for institutions and retail investors alike. TUSD’s independent attestation system ensures real-time verification of reserves, fostering a new era of reliability in digital currencies.
Beyond stablecoins, TrustToken is advancing decentralized finance (DeFi) with cutting-edge solutions in lending and financial automation. Backed by partnerships with leading exchanges like Binance and a rapidly growing ecosystem, TrustToken is empowering individuals and institutions to unlock the full potential of digital assets.
Still Have Questions?
Why is a crypto PR agency important for blockchain projects?
In the fast-paced cryptocurrency industry, a specialized crypto PR agency offers targeted strategies to ensure your blockchain project reaches its target audience. Traditional PR methods often fail to capture the nuances of the crypto space. With a deep understanding of the blockchain ecosystem, we craft tailored messaging, foster trust within the crypto community, and strategically position your project for maximum impact.
What sets Salient PR apart from other crypto PR agencies?
PR plays a crucial role in helping agtech startups stand out in a competitive marketplace. By establishing trust, creating compelling narratives, and securing media coverage in ag tech news outlets, we ensure your brand connects with target audiences. Our team specializes in generating buzz, building stakeholder relationships, and positioning your company for growth and investment opportunities.
How do you measure the success of PR campaigns for crypto projects?
Success is measured through a combination of metrics, including media coverage, social media engagement, community growth, and investor interest. We ensure your PR strategy aligns with your goals and delivers remarkable results, backed by transparent reporting and client testimonials.
How does Salient PR engage the crypto community effectively?
Community engagement is pivotal in the crypto space. Our comprehensive PR services focus on active community platforms like Reddit, Twitter, and Discord, ensuring your project resonates with enthusiasts and stakeholders. By fostering trust and transparent communication, we help build relationships that sustain community growth and bolster your project’s reputation. We get the space and we work with the right media.
What is our approach to thought leadership in the crypto space?
We position your team as thought leaders by crafting compelling narratives that align with your project’s vision. Through insightful articles, targeted social media campaigns, and prominent speaking engagements, we enhance your credibility and establish your project as a leader in the Web3 industry. It’s about doing a little bit of everything if you want to establish and maintain momentum over the long run.
How does a crypto project attract investors and gain credibility?
We tailor PR campaigns to strategically highlight your project’s unique value propositions and vision. Through press releases, thought leadership, and targeted outreach to influential figures and media outlets, we amplify your message and establish trust with potential investors, ensuring maximum impact.
What type of PR strategies drive growth for Web3 projects?
Our data-driven approach includes a mix of strategic content creation, social media management, media relations, and community engagement. From tailored messaging to paid placements, we create a holistic approach that drives growth and ensures your project stands out in the competitive crypto market.
Can PR efforts help a crypto startup navigate challenges in the space?
Definitely. The blockchain industry is rife with unique challenges. Our crisis management expertise and ability to foster strong relationships with stakeholders ensure your project can effectively navigate challenges. We deliver results by combining strategic PR efforts with a focus on long-term growth and project success.