Innovation in Communication.

We are Salient PR.

A small team of public relations professionals and freelancers.

Picture of Austin Texas

Proudly Based in Austin, TX

Our Story


Organized desk with computers and plants
Two men having a meeting at a coworking space
Transitioning to a role on the agency side

Our Founder built Salient PR to fix the deep dysfunction he witnessed within agencies during his career. The years that he spent navigating startups and supervising numerous PR agencies revealed a recurring cycle of unfulfilled promises and repetitive disappointment. It seemed that every six months, a new dawn would herald a new agency promising to rectify past mistakes, but history would inevitably repeat itself.

Transitioning to a role on the agency side offered him a valuable vantage point - an opportunity to witness the functioning of an agency from within. Despite being surrounded by dedicated professionals, it was evident that many were overextended, lacking the necessary support and experience to perform effectively. This wasn't an isolated issue of that agency - it was symptomatic of the industry at large.

Thus, the motivation behind Salient PR was clear; our company would eschew the status quo, avoiding the replication of this flawed system. The vision was not to become an unwieldy 500-person monolith in the PR landscape, but to concentrate on a select clientele, delivering unrivaled, bespoke service.

Services

Product Launches

We build buzz for your new product or service. No matter how outstanding your solution may be, if it remains unknown, it might as well not exist.

Product Launches

Data-Driven PR

We collaborate on proprietary data to assist in creating compelling data reports and infographics. Turn your data into stories that drive conversation.

Data-Driven PR

Funding Announcements

We help companies define their funding story, tell it to the right people, and drive earned media coverage in tech, business, and trade outlets.

Funding Announcements

Awards & Events

We pinpoint the most influential awards and speaking opportunities that yield the greatest outcomes and navigate you towards participation.

Awards & Events

Thought Leadership

We partner to increase executive visibility within your target market, strengthen your reputation, and build customer trust with compelling bylines.

Thought Leadership

Media Relations

We leverage our experience and extensive media network to build your relationships with key influencers and writers in your space.

Media Relations

Meet the A-Team

  • Daisy Mauldin

    Daisy Mauldin

    Head of Talent

  • Justin Mauldin

    Justin Mauldin

    Founder and CEO

  • Weslie Delgadillo

    Weslie Delgadillo

    Office Administrator